Marketing research: an applied orientation [Text] Naresh K. Malhotra and Satyabhushan Dash
Material type:
TextPublication details: Delhi Pearson 2013Edition: 6thDescription: xxviii, 948ISBN: 9788131731819Subject(s): Marketing | Marketing research - Methodology | Marketing researchDDC classification: 658.83
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SOIL Library | 658.83 MAL-M (Browse shelf(Opens below)) | 2 | Available | S003140 |
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| 658.83 KUR-B Business analytics: applications to consumer marketing | 658.83 MAL-M Marketing research | 658.83 MAL-M Marketing research | 658.83 MAL-M Marketing research: an applied orientation | 658.83 MAL-M Marketing research: an applied orientation | 658.83 MAL-M Marketing research: an applied orientation | 658.834 LOU-C consumer behaviour |
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