Hooked : how to build habit forming products Nir Eyal and Ryan Hoover
Material type:
TextPublication details: New Delhi Portfolio 2014Description: 242pISBN: 9780241184837Subject(s): Consumer behavior | Consumers' preferences | Design thinking | Habit | Products, newDDC classification: 658.575 EYA-H
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| 658.575 EYA-H1 Hooked : how to build habit forming products | 658.575 EYA-H2 Hooked : how to build habit forming products | 658.575 EYA-H3 Hooked : how to build habit forming products | 658.575 EYA-H4 Hooked : how to build habit forming products | 658.575 PIN-M1 Mass customization : the new frontier in business competition / | 658.575 SCH-S1 STRATEGIC MANAGEMENT OF TECHNOLOGICAL INNOVATION | 658.575 TRO-I1 Innovation management and new product development |
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