Advertising and promotion : an integrated marketing communications perspective George E. Belch, Michael A. Belch and Keyoor Purani

By: Belch, George EContributor(s): Belch, Michael A | Purani, KeyoorMaterial type: TextTextPublication details: Channai 2018Edition: 9th edDescription: xL, 1016pISBN: 9781259026850Subject(s): Advertising | Communication in marketing | Marketing | Sales promotionDDC classification: 659.1 BEL-A
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Item type Current library Call number Copy number Status Date due Barcode
Reference Books Reference Books SOBD Library
659.1 BEL-A1 (Browse shelf(Opens below)) 1 Not for loan 000541
Books Books SOBD Library
659.1 BEL-A2 (Browse shelf(Opens below)) 2 Available 000542

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