Brand positioning : strategies for competitive advantage Subroto Sengupt
Material type:
TextPublication details: New Delhi Tata McGraw-Hill 2005Edition: 2ndDescription: xiv, 297pISBN: 0070581592Subject(s): Product management | Marketing | India | Branding (Marketing)DDC classification: 658.827
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
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SOBD Library Gifted Books | 658.827 SEN-B1 (Browse shelf(Opens below)) | 1 | Available | SD0331 |

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