CONSUMER BEHAVIOUR: A MARKETER'S TOOL Wanye D. Hoyer and Deborah J. MacInnis
Material type:
TextPublication details: Delhi Cengage Learning 2010Description: 634pISBN: 9788131512838Subject(s): Consumer behavior | MarketingDDC classification: 658.8342
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SOBD Library Gifted Books | 658.8342 HOY-C1 (Browse shelf(Opens below)) | 1 | Available | SD0349 |
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| 658.834 LOU-C7 Consumer behavior : concepts and applications / | 658.834 LOU-C8 Consumer behavior : concepts and applications / | 658.8342 HAW-C1 Consumer Behaviour | 658.8342 HOY-C1 CONSUMER BEHAVIOUR: A MARKETER'S TOOL | 658.8342 LIN-S1 Small data : the tiny clues that uncover huge trends / | 658.8342 MAL-S1 Super marketwala : secrets to winning consumer India / | 658.8342 SCH-C1 Cousumer behavior |
Includes index

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