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Services marketing : people technology strategy / Christopher Lovelock, Jochen Wirtz and Jayanta Chatterjee

By: Lovelock, ChristopherContributor(s): Wirtz, Jochen | Chatterjee, JayantaMaterial type: Text

TextPublication details: Noida Pearson 2011Edition: 7thDescription: xxi, 683pISBN: 9788131759394Subject(s): Marketing | Marketing - ServiceDDC classification: 658.8 LOV-S

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Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Books	SOBD Library Gifted Books	658.8 WIR-S1 (Browse shelf(Opens below))	1	Available		SD0802

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Services marketing : people technology strategy / Christopher Lovelock, Jochen Wirtz and Jayanta Chatterjee