Services marketing / K. Rama Mohana Rao
Material type:
TextPublication details: Noida : Pearson, 2011Edition: 2nd edDescription: xxxiv, 546 pISBN: 9788131732250Subject(s): Service industries-Marketing | Marketing | Customer servicesDDC classification: 658.8
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| 658.8 RAO-S2 Services marketing / | 658.8 RAO-S3 Services marketing / | 658.8 RAO-S4 Services marketing / | 658.8 RAO-S5 Services marketing / | 658.8 RAO-S6 Services marketing / | 658.8 SAX-M1 Marketing management | 658.8 SIL-W1 What is marketing ? / |
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