Mass customization : the new frontier in business competition / B. Joseph Pine II ; foreword by Stan Davis.

By: Pine, B. JosephMaterial type: TextTextPublication details: Boston, Mass. : Harvard Business School Press, 1993Description: xxi, 333 pISBN: 9780875843728Subject(s): Technological innovations | Manufactures | Service industries | New products | Competition | Mass productionDDC classification: 658.575
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