Breaking compromises : opportunities for action in consumer markets from the Boston Consulting Group Michael J. Silverstein and George Stalk
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TextPublication details: New York John Wiley & Sons, Inc. 2000Description: xii, 227pISBN: 047138433XSubject(s): Marketing - Management | Consumer behavior | Customer loyalty programsDDC classification: 658.8
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SOBD Library Gifted Books | 658.8 BRE-1 (Browse shelf(Opens below)) | 1 | Available | SD0820 |
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| 658.8 BAI-M2 Marketing / | 658.8 BAI-M3 Marketing / | 658.8 BAI-M4 Marketing / | 658.8 BRE-1 Breaking compromises : opportunities for action in consumer markets from the Boston Consulting Group | 658.8 EDW-G1 Getting business to come to you | 658.8 GOD-P1 Purple cow : transform your business by being remarkable | 658.8 GOD-P2 Purple cow : transform your business by being remarkable |

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