Marketing nuggets : conceptual dimensions in marketing / S Ramesh Kumar.
Material type:
TextPublication details: New Delhi : Vikas Publishing House , 1998Description: xi, 362 pISBN: 8125905383Subject(s): Marketing | Branding (Marketing) | Consumer behaviorDDC classification: 658.8
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
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SOBD Library | 658.8 KUM-M1 (Browse shelf(Opens below)) | 1 | Available | SD1760 |
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| 658.8 KOT-P7 Principles of marketing / | 658.8 KOT-P8 Principles of marketing / | 658.8 KOT-P9 Principles of marketing / | 658.8 KUM-M1 Marketing nuggets : conceptual dimensions in marketing / | 658.8 LAM-M1 MKTG : A South-Asian perspective / | 658.8 LAM-M10 MKTG : A South-Asian perspective / | 658.8 LAM-M11 MKTG : A South-Asian perspective / |
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