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Crossing the chasm: marketing and selling disruptive products to mainstream customers [Text] geoffrey A. Moore

By: Moore, Geoffrey AMaterial type: Text

TextPublication details: Collins Business 2002Edition: rev. edDescription: xxi, 227pISBN: 9780060517120Subject(s): General Books | High techonolgy - Marketing | Selling - High technology | Technological immovations - MarketingDDC classification: 658.8

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Holdings
Item type	Current library	Call number	Copy number	Status	Notes	Date due	Barcode
Books	SOIL Library	658.8 MOO-C (Browse shelf(Opens below))	1	Missing Withdrawn	Missing from Mr. Anil Sharma, Roll No. 2016BLP003		S002998
Books	SOIL Library	658.8 MOO-C (Browse shelf(Opens below))	2	Available			S002999

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Previous	658.8 LOV-S Services marketing	658.8 LOV-S Services marketing	658.8 MOO-C Crossing the chasm: marketing and selling disruptive products to mainstream customers	658.8 MOO-C Crossing the chasm: marketing and selling disruptive products to mainstream customers	658.8 RAM-M Marketing management: Indian context, global perspective	658.8 RAM-M Marketing management: Indian context, global perspective	658.8 SAX-M MARKETING MANAGEMENT	Next

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